Television media buying
We Buy the TV Time. You Don't Pay a Retainer.
Buying broadcast TV is still a person-to-person business. Our buyers negotiate the rates and put your commercials where your patients are watching.
How we buy
Seasoned Buyers. Real Tracking.
Negotiated rates
Our buyers normally negotiate rates down by 15 to 25%. More spots for less money.
Broadcast first
Broadcast is the biggest net and the most trust. Streaming supports it.
Tracked
Tracking phone numbers, QR codes, website visits and streaming data show what works in your area.
TV Media Buying Watch the work
Press Play.
Every one of these was interviewed, shot and cut by our team.
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Bob Levitan is a Hollywood writer, producer and editor, and he is the one asking the questions.
Questions doctors ask
Quick Answers
What does TV media buying cost?
There are no retainers for TV. All you pay is the ad spend. Our buyers normally negotiate rates down by 15 to 25%, which gets you more spots for less money.
How much should a practice spend on TV?
It depends on where your practice is, how many locations you have and how much volume you can handle. Most of our dental implant clients spend $8,000 to $20,000 a month.
Can you get my practice on TV in my city?
The US has 210 distinct television markets and 90% of them have rates on par with Meta campaigns. If your practice isn't in the top 5 markets (New York, Los Angeles, Chicago, Dallas or Philadelphia), we can get you on TV.
What is the difference between broadcast and streaming TV?
Broadcast TV is different than streaming, OTT and connected TV. Broadcast is the biggest net and where most prospects are watching. If you're starting on TV, you start on broadcast to get the most value and trust for your practice. That takes real media buyers who know how to negotiate the right prices.
How do you know what is working?
We use tracking phone numbers, QR codes, website visits and streaming data to collect real attribution of what works and what doesn't in your area, and we keep optimizing the campaign through fluctuating TV rates, elections, holidays and weekends.
Is it a long-term contract?
Your TV contract becomes month-to-month after three months.
Everything we shoot
Book a shoot
Let's Get You on Camera.
Tell Bob a little about you and what you want to shoot. He'll reach out personally.
Los Angeles · Shooting nationwide